Due Vittorie

Background

Agricola Due Vittorie is a renowned company from Modena, born in the heart of the homeland of Balsamic Vinegar of Modena PGI. Recognized in Italy and abroad for the superior quality of its raw materials, the absence of dyes or additives, and the iconic spherical bottle with a patented drip-catcher, the brand is a true symbol of ‘Made in Italy’ in the agri-food sector.

To establish a structured presence on the direct Amazon channel, Due Vittorie leverages the expertise of Calicantus as an E-Commerce Service Provider (ESP). Calicantus manages the operational side of the official Amazon Seller account (“Due Vittorie Store”) for three key markets—Italy, France, and Germany—coordinating the sale of a catalog focused on top-of-the-line products in 250ml and 500ml formats, along with their respective multipacks. Operations are characterized by a hybrid logistics model (FBA/FBM), structured to ensure maximum efficiency, sales continuity, and compliance with the strict service standards required by the platform.

Objectives

– Consolidate and develop the Due Vittorie brand presence on the Amazon channel in major European countries (Italy, France, and Germany).
– Optimize sales and warehouse operations through hybrid logistics management, combining Fulfillment by Amazon (FBA) with direct fulfillment handled by Calicantus (FBM).
– Maintain stock continuity for hero products and their related bundles/multipacks (250ml and 500ml formats), preventing out-of-stock situations.
– Guarantee high standards of delivery and secure packaging for glass bottles for customers in Italy, France, and Germany.
– Support the brand’s reputation through responsive Customer Care for managing after-sales and returns.

Strategies and tools

– Cross-Border Amazon Seller Account Management: Technical and operational management of the official “Due Vittorie Store” across three European countries (IT, FR, DE), ensuring correct account configuration, catalog alignment, and accounting/tax compliance.
– Focused Catalog and Multipack Management: Management of the offering centered on key 250ml and 500ml products and various sales formats (e.g., 2x250ml, 2x500ml, 6x250ml), designed to capture both recurring consumers and high-volume demand.
– Hybrid Logistics Model (FBA / FBM): Strategic integration between the Fulfillment by Amazon network and Calicantus’s e-commerce logistics for direct fulfillment (Fulfillment by Merchant), ensuring operational flexibility and constant coverage during sales peaks or restocking needs.
– Secure Packaging for Liquid & Glass: Use of high-performance protective packaging solutions to preserve delicate glass bottles during cross-border shipments.
– Dedicated Marketplace Customer Care: Timely and effective management of user inquiries and after-sales assistance in the different languages of the managed countries, safeguarding account performance metrics and Customer Satisfaction.