• An e-commerce for B2B and B2C

    zanetti 1965

    Web Order and Virtual Showroom

BACKGROUND

Zanetti 1965, brand of the historic Zanetti Moda, is a benchmark Italian fashion wear company for its quality and elegance in the Italian made ready-to-wear market. The company decided to joint the world of digital commerce and enhance its image, spread brand awareness and promote its new collections to its B2B and B2C customers.

activity

Web design Web development B2B virtual showroom Updates

GOALS

- Approach online sales by providing a better customer experience to end users
- Enhance brand image
- Increase the company's visibility and collections
- Improve its relationship with its B2B and B2C customers
- Optimise business processes and product data-flow

STRATEGIES AND TOOLS

Calicantus supported the company in a complex digitalisation process. As well as creating the new e-commerce site in Prestashop integrated with the Just Fashion management system, we succeeded in optimising the internal processes of order management and sell- out, supporting Zanetti Moda in building its new Brand Image.


A virtual showroom to provide an experience as close as possible to that of a physical
showroom.

Web design Web development B2B virtual showroom Updates

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