Approaching digital commerce in several countries

Worx

Outsourced online sales management

Background

Owned by the multinational Positec Tool Corporation, WORX is the brand specialised in manufacturing electric tools for work and the garden.
The company has chosen us as a Partner to create digital solutions for the European market. We have developed a product configurator to enable a unique selling proposition which stands out from traditional distribution channels and enhances product customisation.

Activity

Configuratore di prodotto onlineGestione logistica paneuropeaGestione vendite online – merchant of recordOnline sales managementPan-European logistics managementProduct configuratorWeb designWeb development

Objectives

– Enter the world of digital commerce to penetrate European markets

– Allow users to customise their purchases

– Optimise resources and time-to-market for online orders management and logistics

Strategies and tools

Ongoing discussions with Positec’s Global and Country Managers, we customised our digital solutions to meet the specific needs of each country.
The design of the multi-list e-commerce and configurator allowed us to integrate the specificities of each market and the technical complexity of the products, providing end users with a powerful yet immediate tool.


Improve the customer experience by allowing end users to customise products complete with options and accessories.

Configuratore di prodotto online Gestione logistica paneuropea Gestione vendite online – merchant of record Online sales management Pan-European logistics management Product configurator Web design Web development

Contatti

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